DynCorp International

Overview:
DynCorp International (DI) asked Oak Sanderson to re-position, re-message and re-brand their 60-year-old company, creating an up-to-date look with targeted messaging, reflecting worldwide operations, while conveying the history and breadth of the company.

Results
We conducted an in-depth analysis of the company's business model and reviews of their global markets and competitors to create our recommendations. Working with the DI Communications team, we crafted a new brand identity complete with graphics and messaging standards. We continue to help DI manage the corporate brand by developing and managing their website and producing their advertising and multi-faceted collateral system.